DMD is a family-owned and operated motorcycle helmet company based in Bergamo, Italy. Known in Italy and Europe for their vintage style helmets that feature modern materials and safety, today they are recognized as a design company that develops innovative products to meet the needs of every kind of biker.
Quality, attention to details and craftsmanship mixed up with a unique Italian taste: this is DMD.
Amilcare, an enduro rider who in 1975, during a trip to the United States, decided to start a new business: importing and distributing motorcycle products. A story that begins a long time ago, not in Bergamo but in California.
Why in California? Because there, yesterday as today, the future was born.
Later with the birth of his three sons, Davide, Michela and Danila, they decided to develop their own helmet brand: DMD
DMD is the acronym of the name of three siblings.
“DMD is everything, it encloses all my life.
I have combined work, family and great passion, so it’s an amazing cocktail”
Amilcare
When DMD was created it was inspired by a magical era of great innovative ideas, the mythical 70s.
Today DMD is the market leader in the Vintage helmets business because it found the way to improve the original 70’s shell design, adding two key principles: safety and design.
“DMD is creativity respecting the tradition.”
Davide
Safety always comes first while designing and assembling a helmet and it is tested before putting it on the market.
Surely the best way to try a product like a helmet is travelling and wearing it for several hours and in different weather conditions.
Testing the product allows the company to see the improvements that can be made.
“DMD represents my desire to live free and, indeed, one of our mottos is “Stay Wild”
Michela
DMD is the result of many personalities and cultures that, combined with a touch of madness, allow the company to develop cool products and concepts.
After anticipating the retro, café racer and scrambler trend, DMD is always looking for new ideas,
attending most of the motorcycle events in Europe and worldwide.
“DMD for me is trying to be always one step ahead.”
Danila
